free trade agreements

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Diversifying trade markets (Part 2): Sector-specific opportunities to sell abroad

Our previous blog on trade diversification made the argument that for Canadian companies, displaying their export prowess across a wider global stage isn’t just a good idea—it could be vital for their long-term success in a fast-changing and uncertain geopolitical environment. It’s about building more resilient, future-proof businesses that are equipped to deal with unpredictable trade […]

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Trade diversification

How to diversify trade markets

When situations evolve on the trade front, agile small to medium-sized businesses must adapt and even reimagine their export strategies to align with new cross-border business realities. That could be due to a recession or macro-economic shift, new trade policies or the emergence of exciting new markets. Whatever the reason, developments such as these present

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